Polo 67

Before he built a fashion empire, Mr. Ralph Lauren had a childhood dream of becoming a baseball player. Polo 67 was crafted for the next generation of dreamers—those ready to write their own rules. Fronted by powerhouse Aaron Judge, the campaign celebrates a story of strength, resilience, and raw sophistication. What’s your dream? Design it. Live it.

LOGO

PRIMARY PACKAGING

SECONDARY PACKAGING

KV

KV DYNAMIC CHARTER

PROGRAMMATIC BANNERS

TVC

E-COMM

AMAZON

SEEDING BOX

MACY’S HSQ

OOH